trends

Fight, Flight, or Freeze: Why the “Gen Z stare” isn’t bad customer service, it’s social evolution

Jesse Kessenheimer

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You Don't Miss 2016, You Miss the 2016 Internet

Ally Perry

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‘It’s a Vibe’: Why aura farming wholesome dance trends is so infectious

Jesse Kessenheimer

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17 Haute Couture Summer Fashion Funnies to Chanel Your Inner Style, Fendi off Trends and Be Prada Yourself

Etai Eshet

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FOMO Frenzy: How gremlin-like ‘Labubu dolls’ became the new ‘Beanie Baby’

Jesse Kessenheimer

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‘Almost forgot this was the whole point’: How a trending spoof accidentally created a wholesome space online by glorifying mundane moments

Jesse Kessenheimer

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‘You’re so funny!’: How did the TikTok trend reliant on deep-seated trauma turn much-needed mental health conversations into a competition?

Lana DeGaetano

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How Jemima Kirke From ‘Girls’ Became the Face of Internet Nihilism Through a Meme

Lana DeGaetano

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‘THIS is my emergency contact’: Why goofifying a fundamentally unserious romantic partner makes Gen Z feel safe despite the looming insecurity of the future

Jesse Kessenheimer

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'The most unserious generation': The millennialfication of Gen Z and why Zoomers have always been millennial lite

Ally Perry

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Satisfying ASMR ‘restock’ videos are overconsumption propaganda on steroids

Lana DeGaetano

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'[He] decided to become a tortured artist overnight': Friend calls out dude who constantly switches up style, he gets angry at them for making him seem 'fake'

JR Atkinson

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18 Inauguration Memes Honoring First Lady Melania Trump's Viral, Show-Stealing Hat

Jesse Kessenheimer

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Tastemakers speculate on the defining aesthetics of the 2010s: 'Rose gold and griege'

Ally Perry

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From Beans on Toast to Tavern Food: Why UK Food Will Always Be a Scapegoat to the US Internet

Ally Perry

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Sticking Out Our Gyatt For the Rizzler: Are We Really Slang Fatigued?

Ally Perry

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