Hilarious Youtube series The Gay And Wondrous Life of Caleb Gallo has been steadily winning hearts and nominations - and now it's inspired a hot new meme. "Sometimes...things that are more expensive...are worse" is a quote from the series' fourth episode. While the video has been up since February, this moment began gaining popularity as a reaction meme this July. Since then, memers have been using it in some very clever ways.
If you like the meme, we recommend checking out the show - the writing is excellent, and Freckle - who utters the wise words featured in the memes - consistently has us in stitches.