Always throw spilled salt over your left shoulder, keep rosemary by your garden gate, plant lavender for luck, and laugh at memes whenever you can.

We all love puns , right? No, No, we don't. Puns can often be the fodder of dull people who desperately want others to think they're clever. I don't want to sit around all day and listen to half-jokes from someone who would rather be witty than be funny. My perfect pun does not make any sense on the most fundamental level. I want a pun that makes people question the art and science of wordplay . Luckily, the latest Twitter meme fits perfectly into my philosophy of pun-making. The viral “Shocked…

We all like a little mystery in our lives. But sometimes, in advertising, there are certain things we kind of need to know. Product name. Product purpose. And of course, when advertising a movie, the title is a pretty clutch detail - most of the time. Whoever spearheaded the subway advertisements for The Northman disagreed with this notion, or straight up forgot to include the film's name. It could be argued that the stars of the Viking epic ( Nicole Kidman , Alexander Skarsgard , Ethan Hawke )…