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IHOb Just Revealed What The 'B' Stands For And Nobody's Into It

The restaurant formerly known as the International House Of Pancakes made waves last week after announcing a name change to "IHOb." The chain remained coy about what the "b" stands for - until today. The answer, much to the internet's chagrin, is burgers.

We reported this "intel" last week after a couple IHOP insiders reported the beefy news. The restaurant is looking to remind people that they serve lunch and dinner, and have added several new burgers to their breakfast-y menu. So far, the internet has reacted with disbelief, confusion and anger. People who love IHOP apparently go there for the breakfast food - and are feeling pretty B-etrayed.

While we're not sure if the burgers will take off the way IHOP is hoping, we do have good news for the House of Pancakes purists - that P isn't actually going anywhere.

Funny twitter reactions to International house of pancakes (ihop) changing name to ihob.
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44 Times Brands Completely Destroyed On Social Media

In this day and age, every brand and their mom is on social media. It's completely imperative when trying to drive engagement and develop an identity for your business. While most brands have gotten pretty good at the whole social media game, there are definitely certain accounts that do it better than others. These are their stories.

Funny brands on twitter and tumblr, denny's, wendy's, capri sun.
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Here's How 12 Logos That Have Shaped Our Lives Have Evolved Over Time

Life moves pretty quickly, and corporations are well aware of this and thanks to Adweek we can see how these memorable logos have changed over time in GIF form!

sick truth branding gifs logos McDonald's microsoft apple google - 522501
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branding literalism tea mr t cup homophone - 6978141440
By xyzpdq1
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I pity the fool who thinks you can get good tea from most primarily-coffee-oriented cafés. - Matty Malaprop