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‘Creators sell things they would never use’: Overconsumption is on the rise and influencers are to blame

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26 Beauty Memes to Help You Get Through the Makeup Tutorial

Melissa Knudson

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Looksmaxxing Might Be the Reason We Finally Accept Being Ugly

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'I noticed the change in her forehead again and confronted her...she instantly got defensive': Husband divorces wife over her use of common cosmetic procedures

25+ Times Someone Called You A Hot Mess But All You Heard Was That You're Hot

25+ Times Someone Called You A Hot Mess But All You Heard Was That You're Hot

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19-year-old faces disappointment after mom misses high school graduation for a beauty treatment: 'I just stared and felt numb'

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Nobody Is Actually Doing a ‘Morning Shed,’ Hyper-Optimized Beauty Routines Are Just the Latest Form of Engagement Bait

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'This is how you age if you’re unproblematic’: How looking young became a sign of moral uprightness online

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20 Lustrous Eyelash Memes to Make You Blink Twice

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16-year-old steals $50 of prescription beauty products from her sister-in-law, ends up with egregious skin irritations as a result: ‘She blamed me [but] I hadn’t expected her to dig through my drawers’

Jesse Kessenheimer

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Mom prompts controversy after insisting on waxing 3-year-old daughter's unibrow: 'I'd understand if she was 14, but 3?'

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27 Skincare Memes With Anti-Aging Properties

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Baffled man complains that girlfriend won't pay more rent after spending $400 a month on clothes and cosmetics: '[she] says I should be paying since girl tax costs her so much'

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A Full Set of Nail Tech Memes for Acrylics Havers and Polish Collectors

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'And we act surprised when 10 year olds are in Sephora': TikToker promotes 'anti-wrinkle straws', gets roasted by the internet

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Audacious man 'accidentally' insults girlfriend's dress sense, gets roasted by the internet: 'No matter how women perform femininity, it will be wrong'