twitter sports lebron james basketball gatorade - 8213378048
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James and Gatorade were unable to negotiate a sponsorship early in the Miami Heat player's career, leading him to sign with their competitor Powerade. That makes the trolling all the sweeter! Meanwhile, the rest of the internet went in on James and his cramp:

Via @BlkSprtsOnline

Via @skinz4life1975
And of course this was going to happen:

Via @NBAMemeTeam