Ben Carson is a neurosurgeon and a frontrunner for the GOP presidential nomination.
He is also a rap legend.
The soft-spoken politico has released a new 60-second radio advertisement that is laid over a pretty dope rap. The $150,000 radio ad buy, called "Freedom," will air for two weeks.
The ad used rapper Aspiring Mogul and is intended to target black youth.
"Reaching them on a level they appreciate and follow and see if we can attract their consciousness about the election," Carson campaign spokesman Doug Watts told ABC News.
"They need to get involved and express their voice through their vote."