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Business Insider is making a bold claim: vertical video is king. They have a compelling argument; everything these days is filmed on phones in apps like Snapchat and Vine, which means you're probably holding your phone vertically to film. Furthermore, tons of media is consumed on phones, which you intuitively hold in portrait mode-- don't lie, you don't surf the web with your phone on its side. If you do, dude, get rekt.

Vertical video is a thing now. It's too late to stop it.

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From the video description:

I'm a professional opera, concert and choral singer that was diagnosed with a brain tumour (a GBM as it turned out). The neurosurgeon's advice was to do an awake craniotomy so that I could sing during the surgery (on June13th 2014) in order to avoid deficits after the procedure. The music neuro team of the UMC in Utrecht was also involved in order to assist the surgery. There is no blood or exposed flesh in the video.I sing two (first and last) couplets of Schubert's lied “Gute Nacht”: the minor - major transition in order to see if I can still recognise the key change.
All is fine until min. 2:40 when things start to get very interesting… It’s been more than a year since and I’m doing fine, continuing my professional singing career.


I'll never complain about my annual physical or a trip to the dentist again!

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